"We are what we repeatedly do. Excellence, then, is not an act, but a habit."
- Aristotle (384 BC - 322 BC)
"We are what we repeatedly do. Excellence, then, is not an act, but a habit."
- Aristotle (384 BC - 322 BC)
If you pause for a moment and consider the multitude of objects that surround us each and every day, you would rapidly find yourself drifting into triple figures. The Guide celebrates only the most worthwhile and excellent of objects, whatever our means of interaction with them...
You may be wondering why Rolex has been the target of such passionate outbursts from the Guide of late; well, simply put: it's because we care. We cherish the brand and all that it has stood for to date, for how else can one give birth to so many instant timepiece classics? But...
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The Prodigal Guide
Scott’s: everything you’ve heard is true
What can we tell you about Scott’s - the recently revived Mayfair stalwart - that you haven’t already read elsewhere? Not a lot; except to confirm that everything you’ve heard is true: this place exudes the sort of effortless class that have made its stable-mates...
The Guide can’t resist Nokia’s 8800 series. We swooned over the original, were impressed by the improved Arte version, and now Nokia unleases this little beast on us.
What’s new compared to the 8800 Arte? Not a great deal. They’ve upped the on-board storage and added a...
I always knew one day you’d come walking
OK, OK, we give up! The fourth instalment of Dr Jones’ adventures opens this week and the Guide is officially excited. We admit it! Cynical commercial juggernaut or not, we just can’t help looking forward to this. Yes, it will probably disappoint (how could it not?) but Indiana...
George V and the art of perfect service
The George V hotel, just moments from Paris’ Arc de Triumph and the Champs-Elysées, is regarded by guests and peers in the industry alike as one of the finest. It regularly slugs it out with Hong Kong’s Peninsula for title of Best Hotel in the World...












